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| You are misplaced along with: Home > News | 4th December |
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 Companies in bidding war over Royal Blessing rights19 Mar 2005 by Malcolm Drury
The news that the blessing of Prince Charles's marriage to Camilla "Cammy Knickers" Parker Bowles at St George's Chapel, Windsor Castle, is to be televised live has led to a fierce bidding war among companies wishing to be designated as Official Sponsors.The war broke out after a Clarence House spokesman, thought, on the basis of stylistic analysis to be Prime Minister Tony Blair, told reporters that "all parties have agreed that televising the service in St George's is the right way forward". There has been speculation that Charles and Camilla might include prayers of penitence and confess their sins during the service. It is that, rather than the blessing itself, that companies see as the big draw. "That would be the biggest thing on the telly since Charles married Diana," said Tesco spokesman Douglas Ramsbottom. "Just think of the audience - millions and millions!" It is believed that Tesco started the bidding process by offering £10m to have its name prominently displayed above the pulpit and to have the right to cite itself as "Official Sponsor of the Royal Blessing" for the balance of 2005. Kwik Save then apparently offered £15m, and that set in motion an escalation. DeadBrain understands that the current high bid stands with Tesco, at an undisclosed amount that is believed to be in the vicinity of £200m. It is further understood that Sir Richard Branson offered a Virgin West Coast service train to ferry the expected 750 guests to and from Windsor, at no charge but on the understanding that Virgin companies would be allowed to display a "By Royal Appointment" logo in perpetuity. However, another Clarence House spokesman said that His Royal Highness had, with regret, declined the offer. The spokesman refused to comment on a suggestion that Prince Charles had fallen to the floor laughing when he heard of the offer, saying "no bloody way, it would never arrive on time." A disappointed Sir Richard is understood to have gone off to climb Mount Everest, at night, without oxygen, and on a pogo stick. A spokesman for Dr Rowan Atkinson, the Archbishop of Canterbury and former Mr Bean star who will lead the service, told reporters that His Grace was not amused, particularly after being asked to eat a Mars Bar during the blessing. Related Articles Dubya's Letters: Waiting for the wedding invitation 27 Feb 2005
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